Girl boss is perhaps one of those things, like mompreneur. A word that really annoy some people but inspire others. However you feel about the words, the thing itself is fantastic. What could be better than a group of strong women going out there into the business world and starting something for themselves? Giving themselves the chance to earn their own money, grow their own business, work flexibly around their families and other commitments, have the perfect work-life balance and even employ other strong women. If you are interested in becoming a girl boss, here’s what you need to do.
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Find Your Business
You might already have an idea of what kind of business you want to start. Or, you might not have the slightest idea, just an urge to do something. Fortunately, you’ve got plenty of options. Think about whether you want to open a brick and mortar store or office or run your business online. Often online is easier as there are fewer startup costs, and remember, you can always add a store later if things go well.
Then, think about your passions. What are you good at? What do you love doing? And, perhaps most importantly, what do you enjoy, that others would pay for? You could offer real-life services like cleaning or hair and beauty. You could provide online services, like writing or web design. You could start a blog, or set up your own photography firm, or you could open an ecommerce or brick and mortar store, either selling your own products or those sourced from elsewhere. When it comes to starting a business, your options are endless.
Research the Market
Once you’ve got an idea, it’s essential that you do some research before you try to take it to the market. Is it something that could make money? Is there a lot of competition? Could you offer better prices or service? Think about ways to make your business different, and better. Spend some time researching the market and your target audience. Find out where they shop, what they want and who they are. Learn as much about them as you can, and you’ll be much better at selling to them.
Your audience and competition aren’t the only things that you need to learn about. You need to research accounting and finance for small business. You might want to take a masters of marketing so that you know how to promote your business effectively. You need to learn how to pitch to clients. You may also need to learn how to run a website and build social media followings. Learn as much about all areas of business as you can.
Write a Business Plan
Then, it’s time to write a business plan. Look at some business plan templates if you’ve never done this before and have a good think about where you want your business to go. Try to be realistic and include any factors that could inhibit your success.
Take a Risk
Then, you just need to go for it. Starting something for yourself is always a risk. But, eventually, you just need to stop putting it off and leap right in.
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