Over the years, I have tried so many brands of makeup yet there is one brand that I haven’t had many, if any, dealings with except for their fragrance line. For some unknown reason, I was never really drawn to it, until Lisa Eldridge took over as creative director. I have a lot of love for Lisa Eldridge. Her YouTube videos have taught me an awful lot of skills over the years and when she took over Lancome, the brand suddenly became very lustworthy. It seemed to become a lot more current and in keeping with this generation and I do believe that Eldridge’s direction has taken it from being a classic brand to a more iconic version of it’s past self. Although Lancome has a reputation for having some of the best mascaras on the market, I wasn’t particularly familiar with much else until lately and now, well, I have a massive love for everything that I have tried. A true rags to riches story for me personally, and I’m so stunned that for all these years, I feel like I have missed out on so many good products.
Starting my Lancome journey, I was introduced to the new formulation of the Lancome Ultra Idole 24hr Wear, which has since been rebranded to Teint Idole Ultra Wear. A superior, full coverage foundation that features 24hr wear, a flawless finish and has 40 shades. The launch of Fenty Beauty and the 40 shade range has obviously been a huge talking point recently, however it seems that Lancome has been forgotten about, as it has many shades for women of colour. I don’t know whether it’s due to the fact that Lancome has this classic reputation, or because Rhianna is fronting the Fenty Brand but the Teint Idole Ultra Wear is a brilliant foundation.
When it first was rebranded, I was kindly sent shade 007 Beige Rose, which unfortunately is many shades too light for me. I went to colour matched, after trying out the shade finder on the website and I actually was the colour that I thought I was, shade 048 Beige Chataigne. Rather than wasting the paler shade, I have utilised it into my routine and I now use it as a colour corrector as the salmon pink tones of the foundation are perfect for my under eyes. As the foundation is so full coverage, a tiny bit is needed to use it as a colour corrector but it works so well as it is of course designed to be a foundation, so it doesn’t settle in my fine lines under my eyes. The shade 048 is a perfect match for my skin tone, and I love how it looks and feels like skin. It does last a long time, and when I remove my makeup with a wipe before I start my cleansing routine, you can see that it has held onto the skin. It’s ideal for my combination skin as it works well if my skin is oily and doesn’t make it any oilier. I also love the scent of it. It smells quite floral but not overpowering, and one and a half pumps is enough for my face. I literally use it every single day and I find myself selecting it over many of my other foundations for general day to day wear.
The Lancome La Base Pro Hydra Glow primer works brilliantly with the Teint Idole Ultra Wear foundation, and it gives a wonderfully dewy and radiant glow. On no makeup days, a touch of this primer is exactly what my skin needs to give it a boost. With a subtle illumination. I’ve been using the Lancome All Foundation Brush to buff the foundation into my skin, over the top of the primer that I have patted on with my warm fingertips and it gives such a flawless and seamless finish that it’s actually changed my mind on using foundation brushes to apply, rather than Beauty Blenders.
One of the best discoveries that I have made this year is definitely the Lancome Monsieur Big mascara. I have always said that I am not bothered about high end mascaras, as I have found many drugstore mascaras that do a fabulous job without the price tag, but I am a convert. I love a mascara to be lengthening as well as volumising, and for my lashes to look long and full without looking spidery. I take a long time to apply mascara in a morning, and like to make sure that each lash is coated without clumps, to show off just how long I can get them. I do wear very minimal makeup for work these days, and my go to face is made up of Teint Idole and two coats of Monsieur Big. It stays put all day, doesn’t leave black smudges under my eyes and I still feel quite glam, considering I’m looking very au naturel.
For a pop of longlasting colour to my lips, I have found that the Lancome Matte Shakers are excellent. I am a matte liquid lipstick addict, and it’s very rare that I don’t wear a liquid lipstick these days when going out. To find a matte alternative that lasts as long as liquid lipsticks, without the dryness and having a much more comfortable wear has been quite a surprising discovery. The premise of the Matte Shakers is quite similar. Made with a water in oil formulation, the shaking activates the pigments within the formula which then are applied to the lip using the cushion applicator. It’s not particularly easy to create a defined lip, but if you are quite careful with the way you apply it, it can give that great defined Cupid’s Bow. The colours are vibrant and long wearing, and settle into a matte finish shortly after application with a comfort feel, that doesn’t actually feel like you are wearing a lip product. They do stain the lips, and my hands when I was swatching but an oil based remover breaks it down easily.
I wouldn’t have believed you if you were to tell me that Lancome would feature so heavily within my makeup routine, but I am so pleased that it does. I have discovered some incredible products, that I can’t live without – in particular, my mascara and foundation. I do love having my eyes opened to a wider world of makeup!
Which brands would you never have tried but have been really surprised by?
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